You know that customer retention is important for any company;… Read More »How To Use Net Promoter Score to Improve Retention and Drive Reviews for Your SaaS Product
Lead nurturing requires a human touch. According to MarketingSherpa, “79%… Read More »5 Winning Strategies for Using Human-Driven Lead Nurturing
For B2C businesses, content personalization is a no-brainer. Customers love… Read More »B2B and Content Personalization: Where We Are, Where We’re Heading
Research shows that segmented email campaigns possess a 14.25% higher… Read More »How Email Segmentation Sustains Customer Loyalty
One of the biggest concerns in this new age of… Read More »How “Small Data” Is Changing the Way We Market to Customers
Want more conversions? Increase the quality of your consumer interactions.… Read More »How to Perfect Your Customer Journey Maps to Increase Conversions
So you’ve launched an inbound campaign and started to attract… Read More »3 Ways Automated Lead Nurturing Can Supercharge The Sales Cycle
If you’re part of a marketing team, you know that… Read More »Why Your Marketing Planning Process Is A Mess (And How To Fix It)
Imagine the best pancakes you’ve ever had. What made them… Read More »Why Your Sales and Marketing Stack Needs a Solid Foundation
Have you ever deleted an app from your device because… Read More »Secrets For Choosing the Right Mobile Messaging Channel