How Online Marketers Can Play ‘Mother, May I …’ with the FTC

June 12, 2016
Terese Arenth
Advertising

While new technologies and data breaches continue to proliferate at a rapid pace, privacy issues remain a hot topic that many online marketers must properly manage. One of the strictest privacy laws is the Children’s Online Privacy Protection Act (COPPA), which generally prohibits websites and online services, such as mobile…

Ad Law in the Digital Age

November 26, 2014
Michael Justus
Advertising

It’s a well-known fact in marketing and advertising that even the most brilliant and well-planned marketing campaigns can result in legal problems if they contain any claims that could be construed as false or misleading. However, many of the updates and nuances to advertising law these days are less well…