CMO Roundtable: AI Governance & Brand Strategy in 2026

As AI rapidly reshapes brands, marketing leaders face a new challenge: how to harness innovation without eroding trust and consistency.
An Executive Conversation for Marketing Leaders
As AI rapidly reshapes how brands communicate, create, and compete, marketing leaders face a new challenge: how to harness innovation without eroding trust, consistency, and meaning.
AMA Philadelphia invites senior-level marketing leaders to an exclusive CMO Roundtable designed for Directors, VPs, and C-suite executives on both the brand and agency sides. This discussion will bring peers together for a candid, forward-looking conversation on AI governance and brand strategy in 2026 and beyond.
This is not a presentation or panel. It is a facilitated, high-level dialogue focused on real-world decision-making, emerging risks, and leadership responsibility in an era of infinite optimization.
Key discussion themes will include:
- What AI governance actually means for modern marketing organizations
- Protecting brand integrity, voice, and trust in an AI-accelerated world
- Where leadership teams should draw ethical and strategic guardrails
- The shifting role of the CMO as steward of meaning, not just growth
- How organizations can move from experimentation to intentional systems
Designed to foster meaningful exchange, the roundtable format encourages honest conversation, shared learning, and strategic perspective among peers navigating similar challenges.
Attendees will leave with clearer frameworks, sharper questions, and a stronger point of view on how to lead brand strategy with confidence as AI becomes foundational—not optional.
Space is limited to preserve the quality of discussion. Participation is reserved for senior-level marketing leaders committed to shaping the future of the profession.
Attendees will leave the roundtable with:
- Clarity on what governance actually means in day-to-day brand, content, and technology decisions—not theory, but leadership application.
- Insight into how leading organizations are balancing speed, automation, and efficiency with trust, differentiation, and meaning.
- Real-world insight from fellow Directors, VPs, and CMOs navigating similar challenges across brand-side and agency environments.
- Early frameworks and questions to help guide internal conversations around AI usage, brand consistency, risk, and responsibility.
- A leadership mindset for stewarding brand integrity while embracing innovation.
- Meaningful connections with senior marketing peers in the Philadelphia region, built through candid, facilitated discussion.